Live Session Delivered: October 5, 2022, 11:30 a.m.-12:30 p.m. ET
Presenter: Mireya Pérez
This webinar is approved for 1 ATA CEP, 1 CCHI CE hour, 0.1 IMIA/NBCMI CEU and 1 OCCI PD.
For the vast majority of those joining the self-employment sector, especially community interpreters, identifying their target audience may sound like an unnecessary task. Afterall, wouldn’t we want to work with anyone that would like to work with us?
Yet it’s been proven that there is power in identifying a specific audience for your freelancing business. And while you may not have the resources or the necessary data to narrow down your target audience, you can still identify who they are by formulating what’s known as a customer avatar. Customer avatars have an intentional purpose: to promote your services to the right people. This exercise is uniquely powerful for interpreters.
Learning Objectives
Come take part in this webinar to learn more about:
1. What a customer avatar entails and how it can be uniquely beneficial for community interpreters
2. How to create and effectively market to your customer avatar
3. Identifying customer pain points to propose solutions
No, CCC is an organization dedicated solely to interpreter and cultural competence training. Our mission is language access. However, we do provide graduates of The Community Interpreter® with a list of nearby language companies and public organizations that employ interpreters. We also occasionally send out job postings to our program graduates and/or e-newsletter subscribers at the request of other organizations.
Cross-Cultural Communications is the leading international training agency in the U.S. devoted to community interpreting, educational interpreting, healthcare interpreting and cultural competence. It is also the only organization that licenses community interpreters across the U.S. and in other countries. We regularly train bilingual staff as well as contract interpreters. We also provide training and consulting services to private companies, non-profits and government agencies. Our programs are grounded in a mixture of theory and practical, hands-on activities.
The Community Interpreter® International, or TCII, is a 40-hour certificate training program for interpreters who are just starting out or those experienced interpreters who are looking for a recognized qualification. Subjects covered include the interpreting code of ethics and standards of practice in order to give participants a solid grounding in the profession. This is complemented by practical, hands-on activities such as role-plays and interactive group discussions. The program fulfills the 40-hour training requirements considered by many (certifying bodies employers and industry associations) to be the minimum needed to entire the field.
At the moment, a combination of two CCC programs fulfills this requirement: Medical Terminology for Interpreters (7.5 hours) and The Community Interpreter® International. Since TCII is open to all community interpreters and the subject matter covers education and social services as well as medical interpreting, at the end of each TCII session any participant who is seeking medical interpreter certification will be given a letter from CCC, stating the number of hours that can be counted towards this requirement. Typically 34-36 hours count towards the 40 hour requirement.
Yes, although the CE credits offered for each program will vary according to course length and content. Our programs are currently approved for continuing education credits by the following organizations:
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